Media Buyer – D2C (Performance Marketing)

Role Overview:

We are looking for an experienced Media Buyer who can manage and scale paid
advertising campaigns for D2C brands. The candidate should have strong
experience in performance marketing and data-driven campaign optimization.

Key Responsibilities

  • Plan, launch, and manage paid campaigns on Meta Ads and Google Ads
  • Manage D2C brand ad accounts and scale campaigns profitably
  • Monitor campaign performance and optimize for ROAS, CPA, and conversions
  • Test creatives, audiences, and campaign structures
  • Analyze data and prepare performance reports
  • Work closely with the creative and account management team
  • Track and improve campaign performance daily
  • Manage advertising budgets efficiently

Requirements

  • Minimum 3 years of experience in media buying
  • Strong experience in D2C / Ecommerce advertising
  • Hands-on experience with Meta Ads Manager and Google Ads
  • Good understanding of ROAS, CPA, CAC, and funnel strategy
  • Strong analytical and data interpretation skills
  • Ability to manage multiple brand accounts
  • Experience working with Shopify or Ecommerce brands

Work Details

  • Work from Office ( Sector 16 Gurgaon )
  • Full-time role